Sim, Jaeung, Daegon Cho, Youngdeok Hwang, Rahul Telang. (2021). Virus Shook the Streaming Star: Estimating the COVID-19 Impact on Music Consumption. Marketing Science, forthcoming

by DLAB KAIST | Feb 25, 2021

Ju, Jaehyeon, Daegon Cho, Jae Kyu Lee, Jae-Hyeon Ahn. (2021). Can It Clean Up Your Inbox? Evidence from South Korean Anti-spam Legislation. Production and Operations Management, forthcoming

by DLAB KAIST | Oct 24, 2020

Jung, Miyeon, Daegon Cho, Eunchul Shin. (2021). Repairing a Cracked Mirror: The Heterogeneous Effect of Personalized Digital Nudges Driven by Misperception. Production and Operations Management, forthcoming

by DLAB KAIST | Oct 24, 2020

Ryu, Sunghan, Kyungmin Choi, Daegon Cho. (2020). A behaviour-based typology of travellers using an online travel marketplace. Current Issues in Tourism, Vol. 24, No. 2, pp. 228-246

by DLAB KAIST | Oct 6, 2020

This study examines how different types of travellers use an online travel marketplace in different ways. To measure different travelling behaviours, we use 20 features collected from a survey of 2,467 users along with real transaction data in the context of an online...

Lee, Minhyung HanByeol Stella Choi, Daegon Cho, Heeseok Lee. (2020). Can digital consumption boost physical consumption? The effect of online music streaming on record sales. Decision Support Systems, Vol. 135, 113337

by DLAB KAIST | Oct 6, 2020