Sunghan Ryu, Kyungmin Choi, Daegon Cho (2019). A Stirring Effect of the Loss Leader Strategy in a Two-Sided Online Platform. International Conference on Information Systems (ICIS), Muenchen, Germany. by DLAB KAIST | Oct 11, 2020
Miyeon Jung, Sunghan Ryu, Daegon Cho. (2018). Encouraging Online Review Posting with Push Notification: Evidence from a Randomized Field Experiment. International Conference on Information Systems (ICIS), San Francisco, USA. by DLAB KAIST | Sep 17, 2020
Kyungmin Choi, Sunghan Ryu, Daegon Cho, 2017. When a Loss is a Gain and When It’s Just a Loss: The Effect of Loss Leader Strategy in Online Marketplaces International Conference on Information Systems (ICIS), Seoul, Korea. by DLAB KAIST | Sep 17, 2020